Flagship Sponsors For Milwaukee Milkmen In Franklin Announced

by Alison Graettinger


Franklin, Wisconsin (February 2019) – ROC Ventures and the Milwaukee Milkmen, southeastern Wisconsin’s newest sports franchise, today announced a series of partnerships and sponsorships for the new professional league baseball stadium, Routine Field, at the new Ballpark Commons development.            

The latest sponsorship agreements include Milwaukee-based companies Zuern Building Products, Milwaukee Sausage Company and WaterStone Bank. Each partner exhibits a focused vision on positively contributing to the Greater Milwaukee Area, which is in direct alignment with ROC’s mission, said Mike Zimmerman, CEO of ROC Ventures.

“We wanted to partner with organizations that are as committed to the Milwaukee and Franklin communities as we are at ROC,” Zimmerman said. “We are proud to call Zuern, Milwaukee Sausage Co. and WaterStone Bank sponsors at Routine Field, which we know is going to be an outstanding addition and development for the Greater Milwaukee Area.”

Zuern Building Products will be the title sponsor of the Zuern Deck, located within Routine Field’s premiere ticketed “Hop Yard” beer garden and concession area. The Zuern Deck is designed as a patio and deck experience that will be great for group outings and corporate and client events. Hop Yard tickets include all you can eat and drink access to an exceptional lineup of culinary and refreshment options.

“Knowing that ROC is a family-run organization was a huge factor in us being a major sponsor for the Milkmen at Routine Field. We pride ourselves on being owned & operated by 3rd generation Zuern family members. Our employees are treated on a more personal level, where they are not just a number, and that the Zuern family shows interest in their personal lives,” said Alex Sprtel, Zuern’s Director of Marketing. “When you work with a family owned & operated business you know that there is passion behind the work and it is not just a means to make money. It was apparent right away that ROC shared similar family values as our company does.”

Milwaukee Sausage Co., meanwhile, will be the title sponsor of The Milkmen Combo Section – Crafted by Milwaukee Sausage Co. Fans sitting in the Right Field Terrace and Bleachers will qualify for the Milkmen Combo, which includes a complimentary Milwaukee Sausage Co. hot dog and a craft beer or Coca Cola product. Other Milwaukee Sausage Co. handcrafted sausages will also be available throughout the Routine Field Concourses.

“This partnership is great because it is two homegrown Wisconsin companies coming together for the benefit of the fans and the community. The Milwaukee Milkmen partnering with Milwaukee Sausage Company is a decision that benefits everyone. Our sausages will be a staple at Routine Field and the entire Rock Sports Complex,” said Mark Maciejewski, owner of Milwaukee Sausage Co. “We look forward to sports fans coming into our shop to bring home the same sausages that they had at the ballpark.”

Additionally, in a nod to the Milwaukee Milkmen nickname, Wisconsin’s proud dairy history, and to honor Wisconsin Dairymen and women, WaterStone Bank will be the sponsor of the WaterStone Bank Pastures, which consists of Routine Fields’ lawn seating. The WaterStone Bank and Milwaukee Milkmen partnership will benefit Hunger Task Force, Milwaukee’s only free and local food bank and Wisconsin’s anti-hunger leader. Every strikeout recorded by the Milkmen will result in a donation to the Hunger Task Force by ROC Ventures. Fans will have the opportunity to join the Milkmen in pledging to support their donation effort.

“We are honored to partner with ROC Ventures and the Milwaukee Milkmen to bring affordable, professional baseball to our Community,” said Doug Gordon, WaterStone Bank’s President and CEO. “The Rock Sports Complex offers family entertainment for all ages and fits WaterStone Bank’s vision of developments we actively support.”

“All three sponsors will play important roles in the awesome gameday experience that we’re going to bring our fans,” Zimmerman said. “We can’t wait to get the season started.”

For more information about Routine Field’s sections, visit the “Ballpark” tab at www.MilwaukeeMilkmen.com.


About ROC Ventures

ROC Ventures manages a collection of brands in the sports, entertainment, and real estate sectors. These include the Milwaukee Wave, The Rock Sports Complex, two Summer College Baseball Franchises, and the Ballpark Commons development. ROC stands for “Return on Community,” a goal which informs each and every endeavor undertaken by the organization.

For more information, visit www.rocventures.org.